Behaviour Analyst · Coach · Psychology MA Student
Behaviour Analyst · Coach
Psychology MA Student
When the outer results
and the inner life
drift apart.
When the
outer results
and the
inner life
drift apart.
This is a space for people who function well, but feel like their life is put on pause.
If your old story no longer fits. If you look successful from the outside, but your inner life feels disconnected or out of reach. If your life is moving, but you feel that who you truly are is getting left behind, we might need to talk.
Strategic Foundation
20 years engineering and leadership
5 years independent coaching and mentoring practice
Certified Expertise
Final-Year MA Student in Clinical Health Psychology
Senior Practitioner Mentor & Coach
600+ coaching hours
250+ training days delivered
Author & Writer
Author of "Self-Coaching for Engineers"
Featured in the Hungarian press
My Philosophy
Depth.
Clarity.
Change.
To change the output, we have to understand the system running underneath it.
Throughout our lives, we are taught to polish the visible layer. The career. The output. The reputation. Because this is the layer the world interacts with and measures. This is the layer most development work targets.
Beneath this finely polished layer lie the buried patterns, the coping strategies that might have worked once, and the silent narratives shaping the decisions you think you are making freely.
This work is about that layer. Not a quick fix, but understanding. And beyond understanding, the work that moves from insight into action, so real change can happen instead of just making things look different for a while.
The Work
Who are you in this moment?
Disconnected
You have the results. The title. The reputation. And a growing feeling that you are not in any of them. The gap between who you are and who you want to be keeps quietly widening.
THIS IS ME
Searching
Loss. Sudden change. An identity shift you didn't see coming. You're not in crisis — but you're unmoored. Something needs to be made sense of, and you'd rather do that with honesty than superficiality.
THIS IS ME
Reinventing
A role change. A reinvention. A chapter ending. You need clarity on who you are in what comes next — not just what you'll do in it. The old story no longer holds.
THIS IS METhe Biweekly Layer
One idea. One situation. One question. Every two weeks.
For people who are more than one layer deep. Not your regular newsletter.
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the journey
What to expect
Discovery & Audit
A 45-minute call. We explore the situation you're in. If I can help, we move forward. If I can't, I'll tell you. Either way, you'll know.
The Work
We map your current cognitive and behavioural landscape. We identify the hidden assumptions and patterns shaping the way you think, feel, and act. Creation is by design iteration.
Integration
This is where insight meets real life. We bring new ways of thinking into your everyday situations. We notice what works, what needs adjusting, and what makes the change last. Understanding becomes action. Action leads to change.
Discovery call: 45 minutes · €15
Regular sessions: 60 minutes · €70
Available online, or in person in Budapest District IX
Corporate Bridge
For engineering teams & organisations
Leadership development, team diagnostics and microtrainings designed for the technical mind.
About Erika
The human behind the questions.
I'm Erika Albert. Behaviour Analyst, Senior Practitioner Coach, Psychology MA Student, and writer. I work with people who are in the middle of a story they can't yet make sense of, but are ready to do the actual work of understanding it.
The work shapes itself around you, not around a methodology.
I left two decades of engineering behind to study psychology, because I realised, that the most complex systems are never technical. They are human.
fresh off the press
Psychology that speaks engineer.
"Self-Coaching for Engineers — The Tools They Don't Teach in Engineering School" applies clinical thinkers like Freud, Berne, and Rogers to the modern workplace. Relatable stories and the theories behind our most common human failure modes.
engineering scenarios and language
Actionable psychological frameworks
Insights for individuals and leaders
Get in touch
Tell me where you are.
No booking links, no auto-scheduling. You write me, I read it personally, and we figure out together whether and how I can help.